Internal Linking Structure
Internal linking structure is the way that your pages/posts linking to each other.
What benefits does a good Internal Linking Structure give ?
Well, the main aim here is to show the most important pages of your website to search engines by linking the most valuable pages in your website’s content. This will not only point the most valuable part of content of your website but also help the visitors reach to a more convenient content curing their visit.
What are the keys for a best Internal Linking Structure ?
The main key is; your most important pages have to be pointed in your website. Thats the rule here. If you have something to show you need to make it visible and reachable. These links could either be in menus, pages or posts. Emphasis here, linking doesnt mean giving links out from the link menus. You also have to use your content for the best results. So, internal linkings should be given not only from sidebar menus or footer links but also from the bodies of related and accurate pages.
Should I use the same anchor text to link ?
Actually, you better not. You better use different anchor texts while pointing out a page in your website. This will give more clues to search engines about the pointed page is really about.
Article by searchef.com
