For more information; you can check the announcement about this mobile search tool in Google Mobile Blog.

Google have already services like Google Talk which uses VOIP technology to link phone numbers and Google Voice as an online communication service; and acquisition of Gizmo5 will definately add a lot value in the competition.

What would be the benefits ?

Well, this  in the first place will let non-Latin based users use their own language in the domain names. That sounds good in human rights wise. It will also increase the resources and add more to the expansion of the internet. Users number would probably increase in non-Latin languaged countries, too.

What would be the disadvantages ?

Actually, the main question here would be “How a Latin language and keyboard based user will type a non-Latin character to reach such non-Latin domain names?” Well, this would be a problem. There are downloadable non-Latin characters for keyboards but still it would make it hard for a Latin based user to understand and type the correct character with a non-Latin keyboard.

Bottom line is, this looks like a good step for the expansion part, and time will help us to see if it is also a good one for the usability.

Right, you will see some ways in this website to increase your contents visibility for the search engines and thats what SEO is all about actually. What I will suggest here is to “think as a visitor and build for the visitor” way. Search engines’ behaviours are evolving. The algorithm is changing in an eye blink. What hasn’t been changed for both for search engines and website owners is ; a worthy content is what always matters. If you have your content rich, with basic search engine optimizations, you will be fine. What I will be trying here is to help you out not to waste your content and help to make them visible to search engines; make them search engine friendly.

Visitor Point of View

Don’t forget, you can’t climb high without noticing the behaviour of the auidience considering the fact that they are the jugde. You need to know what a visitor want to see in your website, and then you need to find an easy way for them to grab it. Give them what they seek, make it easy to reach. Not so hard.

Search Engines’ Behaviour

Let’s quicky try to think like a search engine now,
- A website that has a rich, relevant content | check
- Same website have reference backlinks in the other related sector websites | check
- Same website has been regularly updated | check
- Same website has not been spamming or whatsoever | check
So, it is roughly this simple to perform well in this competition. Be wise, keep you content worthy, don’t try to mislead visitors or search engines, you will be fine.

Help

So what can you get from searchef.com ? Well, as I mentioned, you will probably learn every tiny details in how to optimize your website. I have to underline again though; what optimization means here is to make your “already” worthy content more visible to search engines. If you dont have a worthy content and still want to rank high in search engine results, there isn’t too much to do here. You might wanna look somewhere else.

Requests

You are always welcome to ask a question. Feel free to drop a line in any page/post or use the contact form to reach. Don’t forget; I am not selling any services here, it is just information sharing, for free. Take this into consideration before you get in touch.

Best Regards